One in four web merchants do not know web shopping laws
Added on June 22nd, 2007
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Most internet shoppers do not know about their right to cancel and 28% of UK-based online traders are not aware or only slightly aware of the laws applying to internet shopping, according to a report published by the Office of Fair Trading (OFT) yesterday.
While 56% of internet shoppers surveyed did not know about their right to cancel under the Distance Selling Regulations, 29% did not know where to turn to get advice on their rights.
The OFT estimates that by searching more effectively, shoppers could save £150 million to £240 million each year. The report also suggests that shoppers are hindered by “unexpected additional charges which are sometimes added in the latter stages of a purchase.” It reckons that shoppers pay £60 million to £100 million a year in unexpected additional charges.